Frontiers of Business – Reputation Monitoring on a Budget

Reputation management companies are a small but growing community, listing services that monitor blogs, forums and the mainstream media to alert a company about disgruntled customers publicizing their grievances. With a little experimentation you can get similar service from an RSS reader and some careful internet searching.

The symbol above is something you might recognize. It [...]

Frontiers of Business – Reputation Management in the New Media

This post from the Harvard Business School blogs reminded me of the problems that business can get into interacting with the ‘New Media’ of blogs, forums and internet discussion. I’m a regular reader of the Consumerist, my featured link today. This blog has emerged as one of the top consumer affairs blogs and has attracted [...]