External Learning – Finding Trusted Sources

One of the classic examples used by librarians to emphasize the importance of their profession is to type something into Google. Try this example
Paris
The context sensitivity of the results has increased significantly since the last time I tried this experiment, but the question still remains. Which Paris am I searching for? Paris, France; Paris Hilton, [...]

Frontiers of Business – Reputation Management – Custom Google Search

To continue this series on using free, web based systems to easily monitor the online business enviroment I am going to focus on creating custom Google searches to find what is being said about your company and products online.
The simplest method, of course, is to search for your products on Google’s News site. For an [...]

Frontiers of Business – Reputation Management in the New Media

This post from the Harvard Business School blogs reminded me of the problems that business can get into interacting with the ‘New Media’ of blogs, forums and internet discussion. I’m a regular reader of the Consumerist, my featured link today. This blog has emerged as one of the top consumer affairs blogs and has attracted [...]